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|Red Sox Lottery Ticket Scoring Home Run|
|Published Wednesday, April 8, 2009|
“These are very encouraging sales figures. We’re pleased,” said Executive Director Rick Wisler. “The New Hampshire Lottery has been trying many new things to increase sales, including offering instant games featuring licensed brand products. The combination of a familiar brand – the Boston Red Sox® - and the chance to win cash and MLB Authentic Collection™ merchandise seems to be getting more and more players to step up to the plate.”
So far, the ticket has brought in $765,000 and is currently the number one selling $5 scratch ticket, outselling the number two $5 instant game by 20 percent.
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